Butler Color Press Specializes in the printing of Free-Standing Inserts (FSI). We have three main products. Tabloids, Broadsheets, and Flexis.
Tabloids
The Tab can vary in size from 10-1/2” wide up to 12.5” tall. This product reads more like a magazine than a newspaper. The Tab is the most commonly produces advertising product of the web printer and is very economical. You will see the Tab used in many general merchandise pieces and magazines.
Broadsheet
The broadsheet is the largest product that we produce. It is normally 21” tall and the page width can vary from 9” to 12.5”. It opens and reads like a newspaper. The broadsheet can have gates on either side. It can be produced with two gates for a total inside width of 46” and for the utmost in advertising impact. Even with the large size of the Broadsheet it can be quarter-folded for insertion or mailing.
Flexi
The Flexi is smaller glued piece that ranges in trimmed sizes from 8” tall by 9-3/4” wide to 10-1/2” tall by 9-3/4” wide. The Flexi works great for coupon books or any product that the consumer can easily fit in a handbag or pocket.
